Back to all jobs

Digital Product Marketing Manager

Head Office, Phnom Penh
Application deadline
June 30, 2021

DUTY &RESPONSIBILITY

  • Support Head of Marketing Planning & Corporate Communication in planning & execution of marketing programs to promote digital banking products (Mobile Banking, QR Payment, WeChat and POS Terminal, e-Commerce payment gateway… etc.)
  • Train and develop marketing executives under supervision in planning & execution of marketing programs; negotiate with stakeholders at key hotspot area/targeted institution to participate in mobile banking activation.
  • Support marketing executives in monitoring competitor activities and conduct situation analysis to identify opportunity and conceptualize marketing programs to capture the opportunity.
  • Evaluate existing marketing program to identify best practice for scale up and key learning for improvement.
  • Develop brand ambassador program for promoting CNB Mobile Banking at targeted institution and hotspot area.
  • Coordinate with Digital Product Channel Team on identifying and selecting targeted institution for mobile banking activation.
  • Develop timeline to synchronize MB consumer acquisition and merchant acquisition together and effectively execute the plan.
  • Brand marketing plan development – develop the action plan; propose the budget and monitor it.
  • Other task assigned by department head.

QUALIFICATION

  • Bachelor degree in relevant field
  • Fluency in English(reading, listening, writing and speaking). Good command of Chinese is a plus.
  • Experience in Brand Marketing or Key Account Management in e-commerce Company, Fast Moving Consumer Goods (FMCG) companies, Bank, or relevant fields.
  • Personality – Assertive with supervisor and customer; firm with subordinates.
  • Ability to engage and inspire people (supervise and customers)
  • Result driven -focus on quality and effectiveness. Balance between cost and benefit.
  • Customer focus –understand the needs and design the right offer to targeted customers.
  • Be accountable in getting job done - good in planning and execution.
  • Exceptional office computing skills – MS PowerPoint, Word, Excel, Outlook.

Submit an application

Max file size 10MB.
Uploading...
fileuploaded.jpg
Upload failed. Max size for files is 10 MB.
Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.

Search

DMCA.com Protection Status